Stop letting good enquiries fall through the cracks.
Luup connects your website, inbox, forms, phone calls and CRM so leads are captured, qualified, routed and followed up consistently.
Most lead leakage happens quietly.
A lead comes in. Someone means to reply. The CRM update happens later, or not at all. The next follow-up depends on memory. The owner only notices the gap when the opportunity has gone cold. Luup builds lead workflows that reduce those gaps. The system captures the lead, structures the information, creates the next action and keeps the team informed.
Best for businesses where follow-up needs to be more consistent.
When leads wait too long before someone replies.
When your team is copying enquiry details from forms, emails, calls or spreadsheets into the CRM.
When records are incomplete, stages are stale or owners cannot see what is happening.
When leads go cold because reminders, sequences or callback tasks are not created consistently.
When enquiries arrive from website forms, phone calls, ads, social platforms, portals and referrals.
When management needs a clean daily or weekly summary of new leads, stalled deals and overdue actions.
Lead systems that keep the next step moving.
Capture enquiries from forms, emails, phone calls and other sources in a structured format.
Summarise the enquiry, intent, urgency, location, service need and suggested next action.
Create or update contacts, companies, deals and tasks in the CRM.
Route enquiries by service, location, urgency, value, team member, source or fit.
Create tasks, draft emails or trigger follow-up steps so leads do not depend on memory.
Identify old leads or stalled opportunities and create a structured follow-up process.
Send managers a simple view of new leads, pending follow-ups, overdue tasks and stalled opportunities.
From scattered enquiries to a cleaner sales loop.
Forms, calls, ads, referrals and inboxes all compete for attention.
Records are incomplete, inconsistent or created too late.
The next step depends on memory and manual reminders.
Pipeline visibility is rebuilt in chats and meetings.
Automate the admin. Keep ownership clear.
Lead automation should support the sales process, not create confusion. Luup workflows should make it clear who owns the lead, what the next step is and which actions require human approval.
Lead automation use cases.
A form submission is summarised, added to the CRM and assigned to the right person.
A missed call summary or intake note becomes a lead record and callback reminder.
A paid ad lead is checked, summarised and routed before the sales team responds.
An enquiry becomes a quote-prep task with the key fields already organised.
The system flags leads with no recent activity and prompts a follow-up.
Information moves itself: triggers, actions and hand-offs between the tools you already use, without the retyping.
AI agentsDigital team members that qualify leads, draft replies, triage support and prep reports, with human approval where it counts.
Reporting & dashboardsAutomated summaries and dashboards that show what changed and what needs action.
Faster follow-up is often the easiest first win.
If leads are arriving but the next step is inconsistent, start here. Luup can map your current lead flow and identify the simplest automation that protects response time and pipeline visibility.